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ATS provides the insight and understanding needed for dealing with the increasingly complex realities of moving new or improved energy, evironmental, fuels, and mobility systems technologies into their intended market - and keeping them there. In doing our job, we focus on the intersections among: |
- Product design function and price
- Environmental/regualtory/policy issues
- Intellectual property protection needs
- User needs and preceptions
- Market/customer readiness
- Competitive pressures/products
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ATS offers a comprehensive set of services that are tailored to fit each client engagement and budget. These services include:
- Product design, development, testing and evalution
- Engineering design analysis for product improvement, patent expansion, and maintenance/cost reduction
- Critical review of technology and patent development activities
- Evaluation of products for market fit and benchmarking for competitiveness
- Evaluation of market feasibility, technical and economic feasibility, patent protection limitations, and related competitive pressures
- Conduct market surveys/analyses and analysis of requirements for market and user acceptability
- Assessment of market implementation costs, risks and benefits
- Development and evaluation of program mission requirements and priorities
- Analysis of environmental/regulatory issues and their relationship to technology application, market entry/sustainability and user acceptance
- Analysis of stakeholder base and development of education and outreach tools to support their needs
- Creation of research, development and demonstration plans with technology marketing strategies that achieve maximum effectiveness
- Acquisition of public funding to support market introduction
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